How AstroSoul Wins the Market
vs. 30-50% for competitors
| Feature | AstroSoul | Kasamba | Keen | Mindbody |
|---|---|---|---|---|
| Platform Fee | 15% | 30-50% | 30-50% | 10-15% |
| Spiritual-Specific | ✅ | Partial | Partial | ❌ |
| Video Consultations | ✅ Built-in | ✅ | ✅ | Zoom link |
| Modern UX | ✅ | ❌ Outdated | ❌ Outdated | Decent |
| Mobile App | Coming 2026 | ✅ | ✅ | ✅ |
| Practitioner Tools | ✅ Full suite | Basic | Basic | ✅ |
| Quality Control | ✅ Vetting | Minimal | Minimal | ✅ |
| Community Features | ✅ Roadmap | ❌ | ❌ | Partial |
Founded 1999 | Private | ~$50M revenue
Modern design, lower fees (15% vs 30-50%), better quality control through practitioner vetting, and practitioner-first approach. We're building what Kasamba should have become but failed to innovate.
Founded 1999 | Acquired 2019 | ~$100M revenue
Video-first approach (Gen Z/Millennial preference), significantly lower fees, modern platform built for 2025+, and comprehensive practitioner business tools (scheduling, analytics, marketing).
Founded 2001 | Acquired for $1.9B (2019) | $300M+ revenue
Built specifically FOR spiritual practitioners (not fitness studios). Easy onboarding for individual practitioners, integrated video platform, and features designed for spiritual services (birth chart storage, reading history, etc.).
We keep fees LOW (15% vs 30-50%) and give practitioners powerful tools to grow their business. Happy practitioners = platform growth.
Built from scratch in 2024 with modern tech. Not a legacy platform from the 2000s trying to retrofit new features.
Verified practitioners, genuine reviews, and platform moderation. We're building trust in an industry plagued by scams.
More practitioners → more clients → more practitioners. The platform becomes more valuable as it grows.
We're the first modern platform built specifically for spiritual wellness in the post-pandemic, Gen-Z/Millennial era.
Beautiful, intuitive design that feels like a premium consumer app, not an outdated directory.
As we grow, the platform becomes exponentially more valuable. More practitioners mean better selection for clients. More clients mean better income for practitioners. This creates a flywheel that's hard for competitors to break.
In an industry with credibility issues, becoming the trusted brand is crucial. We're investing heavily in quality control, customer support, and community building to become synonymous with "legitimate spiritual services."
Every booking, review, and interaction teaches our algorithm to make better practitioner-client matches. This data advantage compounds over time and can't be easily replicated by new entrants.
By providing comprehensive business tools (scheduling, client management, marketing, analytics), we become the operating system for practitioners' businesses. Switching costs increase as they build their client base and workflow on our platform.